Chelsea Football Club simply swept aside Sheffield Wednesday in a 3-0 win that sees them into the fifth round of the FA Cup. Indeed, they’ve lost just one of their past 38 home games, giving the team’s passionate fans a reason to cheer at Stamford Bridge.
Yet, the action on the pitch began before kick off with Showforce supporting Event FX with the delivery of the popular London club’s pre-match entertainment and services produced by its client Event 360. This has been the case at each of the club’s home games since August 2018.
Event FX is a market leader in sports presentation special effects and Showforce’s experienced event crew assist them pitch-side; wheeling the pre-loaded pyro boxes on to the pitch 15 minutes before kick-off, then when the competing sides walk on to the pitch, the special effects go off. It’s then the responsibility of the Showforce team to swiftly remove the trollies from the pitch.
Showforce also assist Event FX with the two large Chelsea FC flags waved before kick off and help Event FX de-rig after the match.
Although Showforce’s skills and services are not needed for a long period of time, precision is everything. All equipment has to be on and off the pitch quickly, with only a couple of minutes to spare before kick- off. Often, the games are broadcast live on Sky Sports or BT Sport so with TV cameras rolling and millions watching, there is no room for error.