About us

Showforce is an innovative, award winning event support-services company, specialising in providing experienced personnel to the entertainment industry.

With operational offices in the UK, UAE and Qatar, we have over 25 years’ experience in providing services for venues, film, television, theatre, live events, ceremonies and major public events.

Our turnkey solutions are consistent the world over, so whether your event is in London or Taiwan, our high standard of service, multi-faceted skill sets and adherence to health and safety will be exactly the same.

Over 25 Years of Experience in the Industry
• ISO 9001 Certified
• Proven success in a wide range of fields globally
Dedicated 24 hour support, 365 days a year
• Consistently winning awards for quality of service and delivery

Whatever your requirements, wherever your location, get in touch and let Showforce do the rest.

Event Crew. Stage Crew. Event Staff. Production HR. Technical Support. Man and Van.

Showforce Awards

What our clients say about us


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Behind the Scenes

Behind the Scenes Behind the Scenes is a charity that provides financial support to industry freelancers when they are ill or injured. Grants are tailored to each individual including basic living costs, medical expenses, transportation and funeral support. The charity has been assisting our industry members in America since 2006, and launched in the UK last year. Showforce are delighted to support Behind the Scenes Charity and we urge everyone in our industry to support the cause.

To find out more about Behind the Scenes, please click the logo to be taken to their website.

Spotlight on: Nastasia Brix, Events Coordinator

Nastasia Brix

How long have you been working with Showforce?

I have had the privilege of working here since October last year.

What do you enjoy most about working with Showforce?

I have a lovely team of people I work with every day! We are dedicated with a lot of ambition and we are here together every day to support each other and the company to always do our best and achieve our goals.

The fact that there are so many different types of jobs we are working on and even more potentially new and exciting projects on the way all the time. The event business is messy, but with the right people by your side, it is an exciting and fun industry to be in.

What is the best job that you have ever visited/worked on since joining Showforce and why?

I would have to say the XYoga Mass in February. It’s not every day you get to work with your whole office team and 300 crew closing down one of the busiest streets/boulevards in Dubai!

This was such an amazing event in so many ways and so many people came together to make the event happen for the first time. Thousands of people doing Yoga on the Boulevard. Not only was the actual day exciting, but all the preparations were as well.

I could work on projects like that every day!

What 3 words would you use to describe Showforce?

Ambitious – Dedicated – Passionate (hence all the screaming and swearing)

How do you see Showforce evolving over the next 12 months and what are you most excited about?

I see Showforce getting bigger and better by the day. There are a lot of big projects in the pipeline that I am very excited about!

I see Showforce staff everywhere over the next 12 months with so much going on in the UAE. Not only do I see us working on some of the biggest projects in Dubai, but I see our Global team getting better and stronger which makes me not just excited but extremely happy!

I am looking forward to the challenges and experiences that are coming our way.